Advertisment Concept for Media Studies Department


As per the Media 2nd Year 2nd Semester assignment of Advertising we have to create one each Print ad,Radio ad and TV ad. The concept of the above mentioned three advertisements are as follows:

Print Advertisement:


This is the photo to be edited for the print advertisement. certain editing has to be done in this photo. Firstly, the top-left part of the picture will have the Logo of Kathmandu university. After the small logo, the text will be there: "We Raise The Ground High". At the Bottom-Right part of the picture the address of the Media Studies Department will be given. This advertisement in my view will be containing very short details but the above text and the picture will be defining the gist point of the advertising. these kind of print ad are the most advance type and will be attracting a lot of eyes. The graphical picture of the tree which is higher than the ground level gives the simple message that Media Studies Department provides such a education which will eventually uplift their products somewhat higher than the same kind of products from other colleges. further more definition in my view will not be needed as the name Kathmandu University itself already will be putting a concrete image of the department.

Radio Advertisement:

 Boy: Just finished my +2, now i must chose a perfect college for my degree.
 Girl: What subject is Your Interest in?
 Boy: I always have a dream to be a Media Professional and i want best college for it.
 Girl: Then stop Worrying When it comes to Media and best in it definitely Kathmandu                           University media studies. A 4 Year degree course designed in international system based             on GPA format.
 Boy: Oh.. Really! then I Got my Destiny.
 Girl: Better join it soon, the seats are limited.

Television Advertisement:

The clips of advertisements of various colleges will be shown. Some describing its facility,Some its Infrastructure, some  faculty. The clips will be shown for maximum 4 second. Then a full screen question mark(?) will appear. This will appear for 1 second. Then with a background picture of Kathmandu university Administration Office, the text will appear " We do not Souk" then " Its just an information to Future Wanna be Media professionals". These text will appear for less than 2 second. After that a full Address of the Department of Language and Mass Communication will appear for 2 second.

0 comments: